5 Things to Know About Gucci’s Adidas-Splicing AW22 Show

After announcing his break with seasonality during the pandemic, Alessandro Michele has brought the Gucci show back to the Milan schedule this season. But that did not mean a return to respect for the rules. In the midst of a fashion week devoted to women’s fashion, guests at the brand’s headquarters in Via Mecenate were able to discover a collection made up almost entirely of men’s looks. These labels, of course, are entirely redundant when it comes to Gucci. “I thought it would be interesting, especially now that we’re so open to dialogue. I like to do things differently. It’s funny and spontaneous,” Michele said after the show. “Seven years ago I came here with a men’s collection, and the reaction was that I had ‘invented’ gender fluidity,” he continued, referring to the first collection that he directed for Gucci. “I wanted to give a specific image of masculinity. My vision is wide. Men opened the dialogue with the female world, but women also like men’s suits, and vice versa. A very large part of Michele’s legacy at Gucci is gender-focused, but as he’s demonstrated this season, his cause isn’t necessarily about making things ‘unisex’, it’s just erasing all the stigma. conventions surrounding the clothes women, and especially men, can and cannot wear.

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